Why I take the approach I do at unbundled vc.
Summary -
Treat people the right way, help them and stay fresh in their minds.
Then when someone is raising they will say, "You should talk to Marc".
When they raise, treat them right, help them as much as you can and they want and, if the deal is competitive, you are more likely to get into the round.
It's not rocket science.
Detail - what do I do?
Pitching and investing -
Anyone can pitch me from my website starting with a video pitch.
There is a clearly set out process.
There is an FAQ answering lots of the common questions founders have of VCs.
I make fast decisions and get them back to you fast.
Everyone gets feedback and I try and make it helpful.
I will share your video pitch if you want.
I will share publicly when I make an investment commitment if you want.
I will try and introduce you to relevant other VCs if you want.
I will help you in any other way I can. That has included recording client calls to share with other investors, helping with term sheets and strategic advice around the raise.
In general, treat people right.
LinkedIn -
I post content every day.
I post a #TodayI every day so everyone knows who I've been meeting, always with permission.
I share video pitches when I have permission to do so.
I repost significant posts from my founders and investee companies.
Why?
LinkedIn for these reasons -
To build a network.
To help founders.
So I am fresh in people's minds.
Process -
To do the right thing by founders. Too many VCs take advantage of the power imbalance between VC and founder by either not treating them with respect or as equals or forgetting to get back to them or a whole host of other issues.
It seems like treating people the right way is an edge in VC. It shouldn't be this way.
Summary, because it needs repeating -
Treat people the right way, help them and stay fresh in their minds.
Then when someone is raising they will say, "You should talk to Marc".
When they raise, treat them right, help them as much as you can and they want and, if the deal is competitive, you are more likely to get into the round.
It's not rocket science.
#founders #startups #venturecapital #buildinginpublic #investinginpublic
