How to get started on your pitch

I'm often asked, "How do I get started on my pitch and what questions should I be expected to answer?"

1. Take this template.
2. Make sure you have good one-line answers for each of the questions.
3. Have a more in-depth answer prepared for each question if asked for more detail.
4. That's it.

There's obviously more to it. But this is a great start.

With thanks to Guy Kawasaki and Pitch.

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