Every deck should tell a story.

Too many decks or presentations are just a list of things the presenter feels you ought to know. To be effective they have to tell a story.

How can you tell if your deck tells a story?

Turn each slide into a bullet point. Read your bullet points in order. If they tell a story, you're golden.

If they don't, figure out the story you want to tell in bullet points then turn each one back into a slide.

Optimally, you'd start with the story. I know I don't. I start by getting all the junk out of my head. Then I do this.

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