Early red flags

Q. What are early red flags when you receive a pitch deck or video pitch?

A. In a video pitch, an inability to sell. You can tell this really easily in a video, you can't in a pitch deck.

The other is a tarpit idea.

Q. What is a tarpit idea?

A. A tarpit idea is one everyone thinks is a great idea. If everyone thinks it's a great idea that means either there are twenty other people already doing the same thing or that many people have tried and failed for reasons you don't know. Avoid these like the plague.

They are called tarpits because it is so easy to get stuck in them because by definition you get a lot of positive reinforcement on your idea.

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