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Reasons not to transition from founder-led sales:

1. You didn't nail your sales playbook:

Sales hires are typically much better at executing on a playbook than developing one.

2. You don't have product market fit:

If you are selling, you can stay close to the customer, understand their needs, and where your product is and isn't meeting those. Once you transfer that, it is in the hands of someone with different incentives.

What else?