No unique insight? No venture backable business.

What's yours? You've spotted a problem nobody else has - or a way to solve it nobody else has though of.

Expert or generalist, you need that unique insight. Then you need to convince others - investors, customers, potential team members - that it's real. Then you need to execute.

But if you don't have that unique insight - if it's obvious to everyone - you don't have a venture backable business.